The Value of Signage
877-586-1321
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"..signs are the most effective, yet least expensive form of advertising for the small business. What's more, signs are always on the job for you, advertising 24 hours a day, 365 days a year..."
- The United States Small Business Administration
Compared to other forms of advertising on-premise signs are actually inexpensive. Think about it…use of other media requires paying month after month and you never have the benefit of ownership. You also have no assurance that you’re reaching potential customers. With on-premise signage not only are you creating long-term awareness of your business and location but it costs only pennies for 24-hour-a-day advertising exposure (based on cost per thousand). When you factor in your return on investment an effective sign will pay for itself many times over.
Newspaper
|
$7.39 |
Television
|
$6.26 |
Radio |
$5.47 |
| Signs* | $ .27 |
*Average cost per 1000 exposures for a $10,000 sign over a period of 10 years
Visit these sites for more information:
Small Business Administration- Signage for Your Business
US Chamber of Commerce- Signage: Your Voice on the Streets
International Sign Association- Signage 101
Watch the informative video- Signs The Speech of the Streets
Contact us for all your signage needs 877-586-1321 -